R-E-S-P-E-C-T: 3 Tips for Winning at Work

By Kathy Bustos I’m Kathy, and I’m a workaholic. Well, maybe not a workaholic, but I wear a lot of hats at work. In addition to my responsibilities as office manager, I greet people at the front desk, make purchasing decisions, and have my hands in human resources and accounting. Some say I’m a receptionist, which is true, but that’s just one piece to my office manager puzzle. What others may miss is that I’m also a gatekeeper. Did I tell you about the time an interview candidate didn’t make it past the front desk? How about when the vendor lost the…

Five Tips for Planning an Influencer Event

By Emily Greenberg Hosting an influencer* event is a great way to bring a company culture to life and introduce a brand to an audience in a simple and shareable format. Plus, influencer events are an effective way to generate content that can extend beyond the activity and reach a larger audience. Below are five suggestions to keep in mind when planning an influencer event for your client.  Authenticity is key. Avoid the inevitable pressure of renting out the trendy new bar, or gifting people with extravagant swag in order to lure them…