One week post election and we, like so many Americans, are still thinking about, “Now what?” Where do we go from here? What is the best path forward?
As we wrote last week, “We have just witnessed an election cycle like we have never seen before…The communication styles and strategies broke all the rules. So, now what? How do we as professional communicators go forward?” While we don’t have all of the answers, we do have a few ideas.
First, choose your words carefully. Words matter. In some cases, our word is all we have. This is true for new companies, pre-product….