What You Need To Know About LinkedIn’s Redesign

If you haven’t noticed it already you will soon: last week LinkedIn started rolling out a new desktop design to users putting “conversation and content at the center” of the social platform. You know we love LinkedIn here at Double Forte. It is a powerful communications platform that is too often underutilized. Millions of people check LinkedIn daily but a very small percentage of users take advantage of its full potential. For that reason, it’s a great place to build a strong company profile and presence – especially when so many of the other social platforms are flooded…

5 Tim Ferriss-Inspired Tips for Making 2017 the Best Year Yet

The last question of the night came from a gentleman sitting smack-dab in the middle of the audience. “For those people who haven’t listened to all of your podcasts, what’s one episode you would recommend to give them a taste?” Tim Ferriss has made it his mission to deconstruct world-class performers to extract their habits, tools and routines. On his podcast he’s interviewed hundreds of successful entrepreneurs, actors, writers, athletes and thought leaders. His new book, Tools of Titans, is an amalgamation of all…

DF Does CES: Coachella for Consumer PR

By Sarah McDonough Each year, as the current calendar comes closer and closer to being outdated and the first week of January draws near, the Facebook, Twitter and LinkedIn posts from PR people across the globe pick up with a voracity that rivals the social posting frenzy around the reveal of the Coachella lineup “Who’s heading to CES this year? Let’s meet up!” …or some variation of that. CES is undeniably what sets the stage for what consumer electronic trends will be monitored closely and written about heavily in the months to come – hence its apt name…

Simple Strategies To Transform Your Content in 2017

Four days into the new year and how are you doing on your new year’s resolutions? Feeling like you might have bit off more than you can chew? Let us help you break it down. Here are simple strategies, per social media platform, to transform your content in 2017. Blog: Reduce the number of times you post. Sound like crazy-talk? It’s not! By now, we all know the name of the game when it comes to blogging is frequency AND consistency. If you cannot meet your twice a week goal, then switch to a weekly goal….