It’s On You To Comply With FTC Guidelines

April 26, 2017Content Marketing

Recently the FTC sent letters to 90 Instagram influencers because they failed to properly disclose their relationships to brands when promoting products on the social platform. The FTC sent the letters as an effort to “educate marketers about their responsibilities under truth-in-advertising laws and standards.” You can read the letter here.  As marketers, it is your … Read More

A Humble Brag

April 19, 2017Communication

We’re just sorry you all can’t work here… …because Double Forte was just named one of the top 5 PR agencies to work for in North America in the boutique category by The Holmes Report. You can read the full write up here. The entire Double Forte team is honored to be recognized for the workplace … Read More

The Boomerang Principle Is Here!

April 12, 2017Career Insight

The team at Double Forte is excited to announce that our fearless leader and CEO, Lee Caraher, has published another book and it is available now! The Boomerang Principle: Inspire Lifetime Loyalty From Your Employees spills the secrets those of us at Double Forte already know about: how to create a positive workplace culture, how to develop high performing employees, … Read More

The Best Laid Plans

April 5, 2017Communication, Content Marketing

How is it already April? Not that we don’t like spring and baseball season, it’s just, wow, the pace at which we all work and live is intense! The start of a new quarter, especially the second quarter, however, is a great time to pause and reexamine your goals for the year. What intentions did you … Read More