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To Disclose or Not to Disclose: Transparency in Alcohol Social Media

To Disclose or Not to Disclose: Transparency in Alcohol Social Media

October 14, 2021

Influencer marketing for alcohol brands can feel like running through a minefield of countless legal pitfalls such as using proper disclosures, not promoting excessive drinking, not sharing content with minors under the legal drinking age and more. This September a group of 13 public relations and advertising agencies announced a commitment to a global standard … Read More

The Importance of Storytelling in Your LinkedIn Strategy

The Importance of Storytelling in Your LinkedIn Strategy

October 6, 2021

By Alexis Karis Launched 18 years ago, LinkedIn has become a mainstay in the world of social media and is an important part of most companies’ communications strategies. According to its website, LinkedIn is “the world’s largest professional network with 774+ million members in more than 200 countries and territories worldwide,” with the vast majority … Read More

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