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3 Tips to Keep Media Relations on Track During the Holidays

By: Catherine Bormann Q4 is upon us and that means finishing the year strong for our clients especially when it comes to clinching end of year media hits. To secure Q4 coverage you need a media relations strategy that extends beyond gift guide inclusion. Getting your client on a national gift guide takes months of…

Yeehaw! The Media Landscape Is the Wild West of PR

The ongoing evolution of the media, particularly earned media (stories you don’t pay for), has always been a given. Even so, we used to work with reliable assumptions we knew to be true.  “Used to” being the operative phrase! But after the last two and a half years, those reliable assumptions, like so many other…

four-day work week calendar

3 Reasons To Pay Attention To The Four-Day Work Week Trend

By Mollie Leal As the post-pandemic work landscape continues to steer conversations around virtual and hybrid work environments, return to office policies, and employee retention & recruitment – now the four-day work week is gaining attention as businesses, globally, integrate a new way of working. From manufacturing businesses, to banks, data analysts, and other service-focused…

Four Tips for Staying Productive and Energized While Working from Home

By Lauren Trieschmann There’s been plenty of buzz lately around the push for companies to have their employees return to the office, either fulltime or with a hybrid model. But despite notable companies like Apple, Peleton, and General Motors advocating for this return to the office – with varying levels of success and in some…

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