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The Clock Continues to Go ‘TikTok’ on Instagram’s Relevance as a Push to ‘BeReal’ Commences

When the third, seventh and nineteenth most followed users on Instagram (totaling over 882,000,000 followers) publicly state that your app has a problem, it might be time for a change – or is it too late?  On Monday, July 25th, Kylie Jenner and her sisters, Kim and Kourtney Kardashian, shared a meme that instantly went…

Don’t Be A Slacktivist

The world we live in has been particularly charged with social and political issues over the last several years. 2020 was the year the pandemic turned everything upside down, disproportionately impacting marginalized communities; it’s also the year George Floyd was killed, shining a light on the systemic racial injustice that remains in this country. Since…

Four Simple Tips for Leveraging Social Media to Build Your Brand

By Lauren Trieschmann A recent study by Publicis and Twitter revealed that 92% of consumers actively seek out comments about brands, products, or services on social media. Long gone are the days when brands could only rely on a TV commercial, print ad, or billboard to reach the masses. Now, it’s easier, and arguably more…

5 Key Takeaways from Double Forte’s 2021 DE&I Survey

By Mollie Leal Since 2020, DE&I or DEIJ initiatives have become a non-negotiable, essential addition to business practices. These terms call for us to work towards diversity, equity, and inclusion in the workplace, as well as pursue justice for those harmed by systems of oppression in our society.  At Double Forte, we’re committed to consistently…

At Double Forte, we have plenty to say!

You can read our thoughts on our blog. You can also listen to inspiring words from our award-winning podcast: Millennial Minded. And if want to know more about the ins and out of the DF Studio responsible for this good stuff, go there!