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The Future is Here

The Rise of ChatGPT and Generative AI “May occasionally generate incorrect information.” “May occasionally produce harmful instructions or biased content.” “Limited knowledge of world and events after 2021.” These are the three “warnings” shown to users before they can feed ChatGPT a prompt. Even with these limitations clearly outlined for users to heed, it didn’t…

Vibrant vector illustration. Different speech bubbles with hand drawn doodles and textures. Social Media Communication concept.

The Golden Age of Social Media is Over

For the first time since they took over our lives, social media platforms, including TikTok and Twitter, are either on the brink of a mass exodus (through a government-wide ban that will put many more things at risk if passed as currently written) or extinction (due to Elon Musk’s controversial and lackluster takeover), respectively. Meta,…

Writing a press release, public relations, communications, sharing business news

How to Write a Successful Press Release

By Ana Cahuas A press release is a powerful tool for sharing your company’s news. In the ever-changing media landscape, the age-old communications strategy also provides the opportunity to control your message and own your story. But how do you write one that truly stands out? It will require a compelling story angle, a clear…

Illustration of fresh vegetables in shopping basket — hand-drawn vector elements

Four Food & Beverage Trends from Natural Products Expo West

By Lauren Trieschmann Last month, our team traveled to Southern California to attend Natural Products Expo West, a five-day event showcasing the latest and greatest in natural food and beverage products. This year’s event saw over 65,000 attendees and more than 3,000 exhibitors from all around the world. If I had to guess how many…

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