PR Interns Learn How to Connect The Dots

What Journalism Majors Can Learn In PR Internships

From PR Internships To Print  Spring Break is over and students abound are trading in swimsuits for school books. Their transition from sun to school brings both glum thoughts of assignments, exams, and projects and important questions about professional development. Should a student get a summer job, internship or serve as a research apprentice? Forbes…

Sponsored content please share, written on a piece of paper.

4 Key Considerations for Sharing Sponsored Content

According to the Interactive Advertising Bureau (IAB), branded, or sponsored, content is content that is “sponsored by/promoted by a brand that is non-promotional in nature.” Native advertising is the paid distribution of that content. When brands like The Washington Post and New York Times publish sponsored editorial content, it’s safe to say this form of advertising revenue…

Search bar vector element design, search boxes ui template isolated on blue background. Vector illustration.

Building Trust Via Earned and Paid

If you type, “What is the meaning of life?” into a search bar, you will get more than 2 billion results. Somewhere in there, has to be the answer, right? But the answer I trust might be different than the answer you trust. Trust is the hottest currency in marketing. At Double Forte we know…

?openhagen, Denmark - June 5, 2015: Women dressed as suffragettes. June 5, 2015 Denmark celebrates the centenary of the revision of the Danish constitution (from 1849) which gave women the right to vote and to participate in the democratic process.

The Women of Congress Get It

If last night’s State of the Union address taught us anything, it’s that the women of Congress get it. It being social media, of course. As you must have noticed, or at least heard, female members of Congress dressed in “suffragist-white” for the speech as a nod to women’s rights. And then they sat together…

At Double Forte, we have plenty to say!

You can read our thoughts on our blog. You can also listen to inspiring words from our award-winning podcast: Millennial Minded. And if want to know more about the ins and out of the DF Studio responsible for this good stuff, go there!