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Social Media: The Algorithms Are A Changin’…

By Sarah McDonough Social media platforms are constantly evolving 1) to stay technologically current 2) to stay interesting and 3) to earn more revenue. OK, I can’t prove the second one. It’s just my hunch as a skeptical PR pro because, let’s face it, these changes get covered in the news A LOT – everything…

London, United Kingdom - July 17, 2011: A close up of an Apple iPhone 4th generation screen showing various apps and settings. The phone was announced by the Apple inc Company on the 7th June 2010.

Signing Off in a World That’s Always On

By Lyndsey Besser We’ve heard it all before, it’s important to maintain a healthy work-life balance. Without it, you’ll burn out and be of no use to yourself, your employer or your clients. But what does that actually look like in a 24/7 news-driven industry like public relations? How do you make sure you sign…

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7 Ways to Make a Great First Impression

By Lee Caraher You never get a second chance at a first impression. I don’t know who said it first, but that person hit the nail on head. When meeting someone new, take these 7 easy steps to make sure the next time you see that person you’re building NOT recovering from the first impression.…

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Best Practices Guide for Social Media Beginners

By Megan Busch Social media is necessary these days as the world becomes more digital. Everyday consumers trust social media and frequently turn to social platforms for accurate and reliable information from and about businesses. If you’re new to social media and don’t really know how they work or which platforms are best for you…

At Double Forte, we have plenty to say!

You can read our thoughts on our blog. You can also listen to inspiring words from our award-winning podcast: Millennial Minded. And if want to know more about the ins and out of the DF Studio responsible for this good stuff, go there!