Brands Are Meant To Be Experienced

Blurred, defocused background of public event exhibition hall. Business trade show or commercial activity concept

Here at Double Forte we believe that brands are meant to be experienced, not merely observed. To that end, we’ve partnered with The Entertainment Software Association for 10 years, generating excitement and media attention around its high-profile computer and video games trade show, E3.

And today we announced that we are working with entertainment power players Comedy Central, the #1 brand in comedy, and Superfly, co-creators of Bonnaroo and Outside Lands. Specifically, we’re representing the two brands’ collaboration on Comedy Central Presents Clusterfest, a three-day comedy and music festival returning to San Francisco for its second year.

From exclusive influencer events, to large-scale productions, we love to create brand activations that directly engage and immerse key audiences. And in today’s over-saturated media and consumer markets, if you aren’t allowing consumers to directly interact with and truly experience your brand, you’re missing out. Today, the fastest path to long term loyalty and meaningful customer relationship is through activation.

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