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Posts Tagged ‘branding’

How One of the World’s “Worst Inventions” Became the “It” Shoe Brand to Own

By Liz O'Donnell | December 7, 2021

By Gabriel Muñoz In 2010, Time put out a list of their “50 Worst Inventions,” including products and services ranging “from zany to dangerous to the just plain dumb…some of the world’s bright ideas that just didn’t work.” The only shoe to make the list was Crocs, a brand started in 2002 that the company…

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