4 Ways to Generate Buzz and Media Attention at Your Next Event

By Liz O'Donnell | February 8, 2023

By: Catherine Bormann 2023 is the year in-person events will make their official comeback, well sort of. One thing is certain, zoom fatigue is real and consumers are ready to experience brands in-person again. In fact, a survey by Event Marketer determined that 83% of Americans said that they miss attending in-person conferences. If brands…

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A Publicist’s Guide to Event Planning

By Liz O'Donnell | March 4, 2020

There comes a time in every publicist’s life when you will need to plan an event. Whether it be a happy hour, a rooftop yoga class or a product launch party, events are an inevitable part of the job. Events can be tons of fun, but if you’re not the planning type the situation may…

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