Signing Off in a World That’s Always On

By webmaster | July 11, 2016 |

By Lyndsey Besser We’ve heard it all before, it’s important to maintain a healthy work-life balance. Without it, you’ll burn out and be of no use to yourself, your employer or your clients. But what does that actually look like in a 24/7 news-driven industry like public relations? How do you make sure you sign…

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How to Engage with Bloggers

By webmaster | February 18, 2016 |

By Lily Discher If you’re serious about getting your product into the hands, minds, and hearts of consumers, you have to get serious about getting your product into the hands and minds of bloggers, too. The best way to do that is to perfect the pitch. Here are 5 tips when working with influencers. Build…

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