FRANZIA

THANK YOU FOR BEING A FRANZ
CHALLENGE
Maintain Franzia’s strong position with MILLENNIAL CONSUMERS by introducing its new “Thank You for Being a Franz” marketing campaign via MOMENTUM-BUILDING integrated communications strategy tied to release of new formats.

![FRZ_ChardTetra_Wedding[1]-small FRZ_ChardTetra_Wedding[1]-small](http://double-forte.com/wp-content/uploads/2020/07/FRZ_ChardTetra_Wedding1-small.jpg)
APPROACH
RESULTS

