In the past two months while sheltering at home, I’ve bene invited to a virtual concert, virtual wine tasting, virtual work out class and several virtual happy hours. Suddenly, virtual events have become the norm and even as some states begin to lift stay-at-home orders, it’s likely virtual events will be here to stay. That … Read More
At Double Forte, we’re in our fourth week of working remotely – which has been a major pivot for us (most of us work from home one or two days a week; wfh all the time is a totally different ball game). The majority of our team is under shelter-in-place orders in different parts of … Read More
There comes a time in every publicist’s life when you will need to plan an event. Whether it be a happy hour, a rooftop yoga class or a product launch party, events are an inevitable part of the job. Events can be tons of fun, but if you’re not the planning type the situation may … Read More
On 9/11, when I worked for a different PR firm, I closed the offices I ran, with the speedy permission of my boss. I then went to my office to be there just in case a client or an employee needed my or our company’s attention. I told the team to stay home on Wednesday … Read More
