by Gabriel Muñoz In November 2003, “the most famous 21-year-old on the planet,” Britney Spears, sat down with Diane Sawyer for a primetime television special. The now infamous interview was aligned with her soon-to-be-released fourth studio release, “In the Zone,” but the album was mainly sidelined for more “juicier” topics, including her tabloid-fueled breakup with … Read More
In this episode of On The Map podcast, your host Lee Caraher speaks with Tarin Calmeyer. Tarin is a Virtual Corporate Wellness Specialist with Remote Team Wellness. Tarin has been a holistic wellness practitioner for over a decade. She explains that she didn’t love running a clinical practice, but she did have a passion for … Read More
By Maggie Zeman Recently, I experienced a great reminder about the critical role teams and company values play in everyday work life. I just joined the estimated 800,000 Americans who endure knee surgery each year. As common as the procedure is, sports injuries (any injury really) are painful, can be isolating at the least and … Read More
At Double Forte, we consider it our professional duty to watch the Superbowl…commercials. We’re marketers. We have to watch the big game (and eat wings) so we can get a handle on what’s hot and what’s not – and so we can write the obligatory PR firm blog post about it. And this year, this … Read More
By Maggie Zeman Every January like clockwork, the US wine industry anxiously awaits the release of the Silicon Valley Bank State of the Wine Industry Report. Presented at a live virtual event each year, the author Rob McMillan, EVP and founder, Silicon Valley Bank Wine Division, delivers what has become a bellwether for what’s … Read More
by Alexis Karis Just as fast as the world seems to change (hello Omicron and lockdown deja-vu…), so does social media. It seems like every platform from Instagram to Facebook to LinkedIn has new features and updates rolling out constantly – both small and sometimes large. We know that a New Year brings with it … Read More
By Gabriel Muñoz In 2010, Time put out a list of their “50 Worst Inventions,” including products and services ranging “from zany to dangerous to the just plain dumb…some of the world’s bright ideas that just didn’t work.” The only shoe to make the list was Crocs, a brand started in 2002 that the company … Read More
OMG! Now we have Omicron to watch? As vaccine booster shots become available to more and more people, as many families were able to spend Thanksgiving together again, as travel bookings increase, and just as we’re finally getting together with some of our clients in-person, news of a new COVID variant is rattling the world, travel … Read More
Way back in May of 2020 we wrote, “It’s the uncertainty, isn’t it, that is so challenging for so many of us?” And here we are heading into the fourth quarter of 2021 and it’s the uncertainty, isn’t it, that is so challenging for so many of us? Yet again, we are shifting into a … Read More
The kickoff of 2021 brought anticipation at the thought of being back together. Cautiously, we all watched the news as vaccinations began to roll out in huge numbers during the spring. With optimism we saw cases plummet and hopes rise for the opportunity to engage with our media friends in person at wineries once more. … Read More