Posts Tagged ‘Journalism’
Why Genuine Media Relationships Are More Important Than Ever
As public relations professionals, a major part of our work is to build relationships with journalists on behalf of our clients. However, this is only part of the story. Rather than thinking of these relationships as client-centric, we should be thinking of them as journalist-centric. Better put, the relationships we build with journalists should not…
Read More4 Trends and Predictions for News Media in 2023
by Gabriel Muñoz We’re less than 30 days into 2023 and there seems to be an influx of unfortunate, scary and strange events happening all at once around the world. From an ongoing war in Ukraine, the (almost) three-year-old COVID-19 pandemic ravaging China, atmospheric rivers flooding the West Coast, billionaire and Twitter CEO/owner Elon Musk…
Read MoreRead More WIRED Magazine
Every time I pick up a copy of the newspaper (yes I still read the physical newspaper) yet another long strand of facts confront me. I gather the basics, the who, the what, the where, etc, and proceed to a series of quotes. This is standard news format (more on writing here.) I do my…
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