Posts Tagged ‘PR and Marketing’
3 Ways Small Businesses Can Partner With a PR Agency – On a Budget
By: Catherine Bormann Competing for consumers’ attention and gaining their trust is an increasingly difficult task for small businesses that lack a strong PR plan. In fact, many small businesses don’t rank PR as a top need, unlike many medium and large sized businesses who believe PR is a priority regardless of budget. Bill Gates…
Read MoreHow-To Transfer Likes From A Facebook Page
Recently a client asked our team if it was possible to transfer Followers from a personal Facebook page to Likes on a business page. This client leveraged a network of personal connections to grow their business and they wanted their Facebook business page to reflect that. The short…
Read More4 Rules for Delivering an Outstanding Customer Experience
Customer experience is the lifeblood of any company, because there are very few companies who command the entire market. There are some monopolies out there, but not very many. The brand that you have – the product or service that you sell – is only half of whatever is in that package. The other half…
Read MoreWho Cares About Your Content
By Joe Kowalke Did you see my eyes roll? No, of course, not. That’s because I only did it in my mind. I mentally roll my eyes whenever someone in business proclaims, “We need content!” I know, I know, it’s the PR and marketing industry’s word du jour. Now more than ever businesses are expected…
Read MoreR-E-S-P-E-C-T: 3 Tips for Winning at Work
By Kathy Bustos I’m Kathy, and I’m a workaholic. Well, maybe not a workaholic, but I wear a lot of hats at work. In addition to my responsibilities as office manager, I greet people at the front desk, make purchasing decisions, and have my hands in human resources and accounting. Some say I’m a receptionist,…
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