Brand Integration
Brands Collaborating with Brands for Bigger Impact: 4 Tips You Need to Know
Brand collaborations are nothing new. As consumers, we get excited when we see two favorite brands come together for creative impact. A recent favorite is the Lady Gaga and Oreos collab. As a collaborative brand investment should be, this one is unexpected and fun and engages consumers by inviting them to spread musical messages…
Read MoreTrend Report: The Next Normal
If anything is certain, it is that change is inevitable, and, continuous. Over the last few months, as COVID-19 has impacted our health, our economic security, and our lifestyles, we have all worked to adapt and adjust. Meanwhile, we are witnessing civil unrest and calls for social justice unlike anything we’ve seen for years in this…
Read MoreBrand Activations Key to Engagement
At Double Forte, we believe that the fastest path to long term loyalty and meaningful customer relationships is through a brand activation. That means events are more integral than ever before to an overall marketing strategy. Need some inspiration for your next brand activation? Check out these recent events we’ve been involved with: Happening now, E3. For…
Read MoreBrands Are Meant To Be Experienced
Here at Double Forte we believe that brands are meant to be experienced, not merely observed. To that end, we’ve partnered with The Entertainment Software Association for 10 years, generating excitement and media attention around its high-profile computer and video games trade show, E3. And today we announced that we are working with entertainment power players Comedy…
Read MoreAnd The Winner Is…
The biggest winners from Sunday’s Academy Awards don’t even have SAG cards. They weren’t dressed in designer couture – didn’t even walk the red carpet, or give the camera a coy wink from their seats. No, in fact, they didn’t spend a single dime to be there, and still they left the ceremony rich with…
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